If you have a shop in a back alley which no one can find, then you will not generate customers and business. The internet is the same if no one can find your new exciting website then it becomes useless. This is where search engine optimisation (SEO) comes in to play. Optimising your website can help to improve the position of your website on search engines which will help to generate sales and traffic.
Did you know that 90% of search engine users will not search through more than 3 pages of results? So it is vital to appear near the top of search engine results as possible.
This book aims to provide you with a comprehensive knowledge of SEO in order to help you get:
- Improved visibility online
- More targeted visitors
- Generate more customers and sales