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Monday
Feb072011

Super Bowl XLV Breaks Viewership Record

- 90% of the televisions in Milwaukee were watching the game

A WHOPPING 111 million viewers tuned in to watch the Green Packers' victory in Super Bowl XLV, a new ratings record, according to Nielsen Co. figures.

The staggering ratings for FOX's covergae clobbered last year's 106.5 million viewership, which was itself a new record. The series finale of M*A*S*H, which was the most-watched program ever for nearly three decades, now sits in third place.

Counting those who caught at least part of the Packers' 31-25 victory over the Pittsburgh Steelers at Cowboys Stadium, some 162.9 million people watched the game - nearly 10 million more than a year earlier.

It was the fourth consecutive year of record-breaking ratings for the NFL's championship game

Unsurprisingly, viewership was heaviest in Milwaukee - the closest major city to Green Bay measured by Nielsen - and Pittsburgh. In those cities, nearly 90 percent of televisions turned on during the game were tuned in to the match-up.

 

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