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Based in Atlanta, GA - Rick Limpert is an award-winning writer, a best-selling author, and a featured sports travel writer.

Named the No. 1 Sports Technology writer in the U.S. on Oct 1, 2014.


Best Colleges in Georgia

From WalletHub

To help college-bound seniors make the most informed school choices, WalletHub compared nearly 1,000 higher-education institutions in the U.S. based on 30 key measures grouped into seven categories, such as Student Selectivity, Cost & Financing and Career Outcomes. The data set ranges from student-faculty ratio to graduation rate to post-attendance median salary.

Top 10 Colleges & Universities in Georgia
1    Georgia Institute of Technology         6    Berry College
2    Emory University         7    Spelman College
3    University of Georgia         8    Georgia College & State University
4    Mercer University         9    Oglethorpe University
5    Piedmont College         10    Covenant College

With that in mind, here’s a closer look at some of the top schools and how each performed in certain metrics:
School Snapshot: Georgia Institute of Technology (1 = Best; 17 = Average; 33 = Worst)
2nd – Admission Rate
27th – Net Cost
32nd – Student-Faculty Ratio
14th – On-Campus Crime
4th – Gender & Racial Diversity
2nd – Graduation Rate
1st – Post-Attendance Median Salary

School Snapshot: Emory University (1 = Best; 17 = Average; 33 = Worst)
1st – Admission Rate
33rd – Net Cost
1st – Student-Faculty Ratio
10th – On-Campus Crime
2nd – Gender & Racial Diversity
1st – Graduation Rate
2nd – Post-Attendance Median Salary

School Snapshot: University of Georgia (1 = Best; 17 = Average; 33 = Worst)
10th – Admission Rate
12th – Net Cost
20th – Student-Faculty Ratio
20th – On-Campus Crime
16th – Gender & Racial Diversity
2nd – Graduation Rate
4th – Post-Attendance Median Salary
To view the full reports, please visit:

Best Colleges & Universities Overall:


Kindle Book Pick of the Week: Food Fight: For Parents of Picky Eaters

A great book pick this week!

Make lunch, not war. Food Fight: For Parents of Picky Eaters (Koehler Press, August 31, 2018) is a hands-on guide to understanding and reprogramming how families battle picky eating. It's loaded with proven tactics to help parents take mealtimes back.

As founder of a professional culinary school for children, author Chef Gigi Gaggero has coached thousands of children and adults in how to cook (and eat!) better.

Based on over 35 years of professional experience, Food Fight targets picky eaters with the science of flavor and taste mechanisms, teaching parents how to transform nutrient-dense meals into something delicious for their children's unique and developing palates.

In addition to behavioral tips and solutions, the book features over 60 innovative and practical recipes, including naturally colored Green Eggs and Ham, smashed-fruit filled Purple Tie-Dye Unicorn Muffins, umami-rich Dinosaur-as Teriyaki Drumettes, and hassle-free Homemade Soft-Serve Ice Cream.

While it’s easy to see picky eating as a phase, moderate-to-severe picky eating often coincides with serious issues like depression and anxiety that may later require intervention. Chef Gigi exposes the habits that inadvertently reinforce picky eating and helps parents navigate the challenging landscape by showing them the science behind flavor and awakening them to the culinary magic of umami.

This book is here to help families that have picky eaters!



Black Friday 2018

What we know so far...

Time to start thinking about shopping!


PGA Tour part of Mississippi Golf Story

Mississippi has hosted the PGA TOUR since 1968, but when the tournament was left without a title sponsor in 2013, the state was at risk of losing its only major-league professional sporting event. Then, Sanderson Farms stepped in. The move left many scratching their heads; why would one of the country’s largest poultry producers agree to spend millions of dollars to sponsor a golf tournament?

According to Statista, global sports sponsorships by companies rose to an all-time high of $65.8 billion in 2018. Annually, corporations set aside millions of dollars for various marketing, advertising, and public relations strategies that they hope will promote their products and services. Forbes ranks sponsorships as one of the marketing tactics that have the greatest potential return on investment.

Increased brand awareness is one of the main reasons these companies are willing to invest so much in sports-related sponsorships. This awareness comes in the form of a deeper connection with their target demographic, new customer leads, or additional media exposure, according to LinkedIn. However, some sponsorships have a greater return than others. Finance Magnet states there is significantly more value in sports sponsorship packages because viewership numbers and audience demographics more accurately reflect the amount of exposure a company is likely to receive. For instance, Statista estimated professional golf has 4.8 million viewers per tournament, which could directly correlate to the amount of exposure a brand might receive by sponsoring a single golf tournament.

While these statistics are staggering for a golf tournament, 65 percent of golf spectators are men, and Sanderson Farms’ target demographic is women. Meaning, the majority of women that buy Sanderson Farms chicken are not necessarily watching golf and thus will not be able to guarantee the company the same return on its sponsorship investment. Rarely, sponsorship incentives can be about social responsibility, rather than return on investment, according to Eventbrite. Some corporations will sponsor events simply because it aligns their brand to a cause or mission they are passionate about. With $2.1 billion in all-time charitable giving, the PGA TOUR could be described as the perfect partner for a company that wants to give back.

“We know that the people who are buying our chicken aren’t doing it because we sponsor a golf tournament, but we don’t sponsor a golf tournament so that people will buy our chicken. We do it for the 175,000 children who are treated at Children’s of Mississippi each year,” said Joe F. Sanderson, Jr., CEO and Chairman of the Board of Sanderson Farms. “In addition to the tournament’s charitable aspects, we decided to step in because of the significant benefits to the Jackson metropolitan area.  Our commitment to Mississippi is furthered through an economic impact of over $26 million, which the Sanderson Farms Championship provides to our region during tournament week.”

Exemplifying this commitment, 100 percent of the proceeds from the Sanderson Farms Championship goes directly to charities across Mississippi. Since becoming title sponsor in 2013, the tournament has raised record-breaking donations year-over-year, totaling over $5 million. Last year alone, $1.2 million was presented to Friends of Children’s Hospital, the Championship’s main beneficiary, in addition to $260,000 given to charities across the state.

At the end of October, 132 of the best professional golfers in the world will arrive in central Mississippi to compete for a PGA TOUR title. While thousands will come to spectate, and millions will tune in to watch the tournament, the primary goal for title sponsor, Sanderson Farms, will be to help change the lives of children throughout the state of Mississippi, regardless of how much brand exposure they receive.

Sanderson Farms, Inc., founded in 1947, is engaged in the production, processing, marketing and distribution of fresh and frozen chicken and other prepared food items. Employing more than 15,000 employees in operations spanning five states and 17 different cities, Sanderson Farms is the third largest poultry producer in the United States. As a company, Sanderson Farms is committed to adopting a fresh approach in everything that we do. Not only where products are concerned, but companywide as well. Though the company has grown in size, it still adheres to the same hometown values of honesty, integrity and innovation that were established when the Sanderson family founded the company back in 1947.


Crowdfunding Corner: Soundbrenner Core: The 4-in-1 Smart Music Tool

Check it out on Kickstarter here:

The Soundbrenner Core is a 4-in-1 Smart Music Tool that brings all your most essential music tools in a premium wearable. It serves as your everyday watch plus a Vibrating Metronome, Magnetic Twist Tuner, and a Decibel Meter. The Core will allow you to focus on what matters; your music.  

They started crowdfunding for their previous model (Pulse) and got $240k when they only asked for $15k. So today they launched on Kickstarter to raise money for their new model Core and Core Steel, asking for $50k and giving an opportunity to get the early backer benefits.

This is the first 4-in-1 wearable music tool that a musician needs to help them perform better: a vibrating metronome, a tuner, a sound meter and… a watch.

Starting price is $139.