Amazon's Best Selling Product: The Kindle

The Kindle is Amazon's best selling product, but how many have been sold?

Amazon still isn't up to giving us an actual number. It had no problem letting investors know that it moved 2.5 million copies of the final book in J.K. Rowling's series during its debut quarter three years ago. One can also assume that Amazon has probably sold plenty more copies since its debut.

In other words, we're not necessarily any smarter than we were two weeks ago when an official post in Amazon's Kindle forum revealed that it had sold "millions" of the latest model, but we do now know the Kindle has outsold everything else on Amazon.com.

Reasons the Kindle has sold so well in 2010 include: ease of use, the new smaller size, battery life in unreal, and price.  Since a Wi-Fi Kindle can be had for $139, it is almost a no-brainer.

Will Amazon release the actual number of Kindles sold?  Probably not, but we'll find out soon.