Book Pick of the Week: The Digital Identity Crisis
The Digital Identity Crisis explores who we are when so much of our data is stored online, and so little of that data is actually owned and controlled by ourselves. While consumers continue to say they are concerned about the use of their data, they also increasingly share personal information with corporate entities, governments and a widening circle of friends and associates.
The book explores the trends shaping identity, including business issues, policies on identity data privacy and ownership, and the future of decision-making informed by identity data.
See about getting your copy or download here:
https://www.gigya.com/resource/ebook/the-digital-identity-crisis/
About Rooly:
As president and co-founder, Rooly Eliezerov leads Gigya’s overall product strategy and development. Rooly began his career in architecture, but felt limited by the constraints of physical buildings, which, once built, could be easily adapted to the needs of people.
Rooly thus chose to focus on designing virtual environments in the digital world, moving into the Internet advertising and marketing industry, with a focus on product development. He, along with Eyal Magen and Eran Kutner, founded Gigya in 2006, guiding the company through multiple stages of funding and strategic pivots. Over the course of eleven years, Gigya grew into the acknowledged leader in the customer identity management space, before being acquired by SAP in September, 2017.
Before joining Gigya, Rooly served on the board of Metacafe, held the position of General Manager at SmartShopper and was the VP of Products & Marketing at Hotbar. He holds a Bachelor of Architecture degree from the Pratt Institute in New York City.